Penguin and Panda modernizes have disregarded most of the SEO techniques that worked wonders once. This is the high time when webmasters and website owners want to consider what their end user would like and finally what search engines would discover natural and rankable. After you build or tweak your website pointing the end user, link building and SEO techniques want to follow the search engines’ quality guidelines.
79% of search engine users say they always click on the natural search results. 80% of search engine users say they occasionally click on the sponsored search results.
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